Health Care Professionals


About MedInfoNOW for Institutional Patrons

Debuting in January 1996, this unique information update service now reaches approximately 300,000 healthcare professionals through site licenses sold to medical societies, health care institutions, and health care corporations.

Survey after survey indicates health care professionals’ number one information need is to stay up to date with the literature, while their primary problem is information overload. The Web has only exacerbated the amount of information inundating health care professionals. 
 
MedInfoNOW has been designed to address this principal information need and problem of health care professionals. Medline® is the best-known and most well-established database of the medical journal literature. (Access to MedInfoNOW’s updates of the Medline® database is an optional feature of the institutional site license.)
 
Users are able to establish personal profiles indicating their specialty areas of interest in the book literature and their topical areas of interest in the journal literature. Personal profiles determine the content of each user's Weekly Literature Update, sent to them by e-mail and also incorporated into their own personal Web page at their institution's MedInfoNOW site.
 
The Weekly Literature Update provides live links to the new book and journal article content posted at the Web site. At the Web site, users can search the entire database of 70,000 in-print book and software titles. Users can also e-mail information about any title in the database directly to colleagues. Sponsoring institutions also have the option of activating an Internet bookstore service at the site for the convenience of the patrons using the service.
 
Users at institutions which have opted to include access to filtered updates of the Medline® database in their MedInfoNOW license can gain access to the last 52 weeks of articles added to the Medline® database, searchable by highly specific topics, by publication date or timeframe, by type or article, or by journal. In addition, when users are reading the abstract of an article, they are one link away from reaching a gateway to obtain the online version of the article. The popular "e-mail a colleague" feature allows users to e-mail an article's citation and abstract to a colleague.